The program was promoted on two local radio stations (Arusha 1 Radio and Sakina radio) during several days. Representatives of YEP Tanzania, TRIAS and TCCIA explained the program, it’s requirements and it’s benefits. After that people could call the radio station and ask live questions and more explanation. A large number of listeners was interested and called the radio station.
Entrepreneurs can subscribe to the program until half of March; after that YEP, TRIAS and TCCCIA will visit the applicants at their shop and make a selection. Around 60 – 75 entrepreneurs will be selected to participate in the program of 2019.